Warm Hoya Boy 2025

Let's have fun with Hoya Boya!

The fan event "Attage Hoya Boya 2025" for Kesennuma City's tourism mascot, "Hoya Boya, the Child of the Sea," has been confirmed to be held again this year. ★ This year, in honor of the Halloween season, Hoya Boya will be dressed in an Arabian-style costume and waiting for you all ♪
Please come to the venue dressed in your own "Hoya Boya outfit"!

Program/Weather Impact on Events *Updated on 10/3

At this time, we are planning to hold the event outdoors, but the program may be subject to change depending on the weather.
We recommend that anyone planning to attend the event bring rain gear just in case.


◆Special Stage Show
We will be performing the stage show "ALL HOYA FRIENDS!" where everyone can sing and dance together. Let's all dance together with Hoya Boya and the Sea Children Girls (SCK GIRLS) on stage!

The main part of the special show is now available on YouTube! The choreography is perfect for everyone to follow, so come and dance with us at the venue!

◆ Hoya Boy is coming to your house!? Costume rock-paper-scissors tournament
Gather in front of the stage in your own "Hoya Boya" outfit! Hoya Boya will visit the winner's house for the Christmas season★
Hoya Boya outfit examples: Orange clothing, cosplay, wearing Hoya Boya merchandise, etc.

◆Greetings
Come and interact with Hoya Boya and take photos with him! He'll be waiting for you in his Arabian costume!

◆HAPPY HOYA WEEN Challenge!
This is a participatory challenge event where you can stop the timer at exactly 4.8 (four-year) seconds★Friends who successfully stop it will receive limited edition merchandise!

◆Cheki Party
We will give you a Polaroid photo taken with Hoya Boya on the spot!

◆Hoya Boya Music Dance Time
Hoya Boya will be dancing on stage to music written for them by people with ties to Kesennuma.

In addition, there will be a large number of Hoyaboya merchandise shops and restaurants at the venue! Come and have a great day eating, dancing and playing!

[TOPIC]Official merchandise such as "Hoya Boya Headband" and "Penlight" will also be on sale!

On the day of the event, we will be selling the official limited edition "Hoya Boya Fluffy Headband" and "Hoya Boya Penlight" at the venue ♪
It's sure to be a hit at your event!

To purchase on the day, you will need to register with Hoya Boya Plus in advance.
For more details, please clickclick here＞Please check!

[TOPIC]We are looking for fan art to be displayed at the venue!

In addition, we will also be setting up various photo spots where you can pretend to be Hoya Boya and take photos with various Hoya Boya characters!
Be sure to take some time to capture the memories of this special day!

Date and Time

October 2025, 10 (Sun) 5: 10-00: 15
*In the event of rain, some of the planned activities will be scaled down and the main venue will be the light sports field inside Umareru.

Entry fee

Free
*If you tell the staff at the entrance to the venue the password "Trick, Sea Squirt, Treat!", the first 500 people will receive "Cosplay Sea Squirt Boy Goods"!
What's more, if you bring a 2025 reply New Year's card from Hoya Boya, you will also receive a limited edition pin badge!

Place

Minamimachi Coast Park, Mukaeru Square, Seaside Plaza
1-14 Minamimachi Beach, Kesennuma City, Miyagi Prefecture

Parking

Contact Us

Kesennuma City Industry and Tourism Division 0226-22-3438